The Plaza 66 (恒隆广场) shopping mall and office complex has been hailed as one of the most successful commercial developments in China. In the event of 2015 Christmas, they wanted to create a theme that celebrated the festival with its guest in the most unique and magical way – bringing aurora borealis to the heart of shanghai.
Event included live performances, celebrities attendance and other entertainment.
The creative design was a collaboration between myself and Ina Andeol, a world renowned French designer who has previously worked under Louis Vuitton and other world leading designer brands.
The event resulted in huge success in both the public and media feedback.
ClientThe Plaza 66 (恒隆广场)ServicesAdvertisement | Branding | Graphic DesignYear2015
